Brigade Citadel

Moti Nagar, Hyderabad

20x Return on Marketing by capturing the right sentiment

Secure, gated community style living by one of India's number one developers.

Project Insights

01

Spreading over 11 acres, the project offered sprawling greenery and a meandering punctuation of state-of-the-art on-site facilities. 100% Vastu compliant Brigade Citadel Offers facilities like grocery shop, car parking, swimming pool & much more.

02

Project's location was the biggest highlight. It enjoys excellent connectivity to Metros, IT Hubs and other Social Infrastructure. The ORR road and other inter-city routes provide excellent access to the International Airport from the residential property.

The Challenge

01

Along with the local Hyderabad CPs, a lot of Bangalore channels marketed the project & massively increased the competition.

02

Less push from the developer's end on marketing & creating hype about the project.

Our Winning Strategy

  • Aggressively used Facebook ads & built a strong creative strategy - targeting parents of children studying in nearby schools.
  • Along with that, we enticed people already residing in the vicinity, offering them a chance to upgrade and experience the spacious luxury offered by Brigade.

400+

Total Leads

100K+

Media Impressions

20X

Return on Marketing

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