Auris Serenity

Malad West, Mumbai

8x Return on Marketing for one of India's tallest residential towers in Malad.

One of India's tallest residential towers, located in the heart of Mumbai.

Project Insights

Located at one of the most prime locations in Malad, the project offered amazing skyview & sea facing apartments. Auris Serenity is built on the concept of providing a luxurious lifestyle surrounded by a gamut of impeccably designed features and facilities.

With an abundance of facilities such as 2 clubhouses, 2 swimming pools, gym, meditation center, multipurpose hall, 7 level car parking and retail space encompassing 2 levels, this conveniently located project is ideal for investment purposes.

The Challenge

The phase was launched in a high momentum market & the competition invested heavily on digital, increased the bids, impacted the lead flow.

Less push from the developer's end on marketing & creating a hype about the project.

Our Winning Strategy

The insight was to tap into this innate affinity to living in a top highrise building with sea view & top amenities.
Targeted retail investors across Mumbai and showed them the skyview, sea-view, elevation & interiors continuously in a phased manner across all digital media.

350+

Total Leads

100K+

Media Impressions

8X

Return on Marketing

I am really convinced with their unique approach & deep marketing understanding. With them, I feel there is someone who is always looking out for me and my organization. Would highly recommend every CP to work with them.

Lalita

24 Realtors

Their partner-centric approach and market intelligence sets them apart. We have never felt like we are working with another company but a complete unit altogether. Its certain that they’ll become India’s #1 digital platform for real estate.

Avinash

Clear Space Realty

They are the backbone of whatever we are working on today. I take them as my higher authority, that I feel answerable to. Also, their exclusivity into real estate and an extremely valuable support system makes them unique.

Nipun

Coldwell FDP

While setting up the business, getting quality leads was a big challenge and that’s when they came into picture. They are very professional and supportive in their approach and guide us through all the ‘plus-minus’ of the projects we take up.

Pankaj

MultiHomz

Earlier our total business was offline. We wanted to grow digitally and they enabled us to do so. The team is present at every step of the journey & I am super satisfied with the way we are growing with Propacity.

Ganesh

Dreamz Realty

Our marketing cost per project has significantly gone down. They know the business in & out, have a deep understanding of the target audience, their buying behaviours, and are always on their toes to help you get maximum returns.